Step 1: Creating a Marketing Plan
I will create a marketing plan for your home that will help distinguish it in your local marketplace and attract buyers to your property. This will include advertising in the newspaper, posting your listing on the Internet, holding an open house and more. I use the CENTURY 21 Customized Marketing System to create a personalized selling program for my clients. Its purpose is to sell a home at the best price possible in the shortest amount of time.

Step 2: Setting the Price
A key part of the marketing plan is setting the list price. If a home is priced too low, it may cost you money. If a home is priced too high, potential buyers may be scared away. To determine the best asking price we will review the cost of recently sold homes, evaluate the competition and study marketplace trends. I have years of experience and together we will use this information to help you reach the right asking price. It is also helpful to discuss other terms and conditions, such as timing and items that can be included with the sale of the home. Both of these can make your home more attractive to potential buyers.

Step 3: Showtime
Now it's time to get your home ready for the spotlight. Start with a good cleaning, then eliminate any clutter, add a fresh coat of paint and tidy up the yard. I will give you other tips that can help boost your home's curb appeal and impress potential buyers once they're in the door.

Step 4: Making the Deal
A buyer has made an offer - now it is time to negotiate. Rely on me to guide you through this process. I will help you arrive at an acceptable price, terms and conditions. Once we have accepted an offer, I will help keep the transaction together by meeting deadlines and criteria, including home inspections, appropriate buyer visits, scheduled deposits and other steps. As the closing nears, you may need to perform repairs as agreed upon in your contract. In addition, you will need to have the house "broom clean" prior to the closing so that the buyer can complete a final walk through. When you arrive at the closing table, come prepared with the appropriate certificates and approvals as required by your town, county and state. I will furnish a list of what you need. Once the money has exchanged hands and all the papers signed it's time to hand over the keys and concentrate on your next big project - getting YOUR new home in order.

I am available for guidance and information throughout the entire process.